Members Week is a festival for Adidas members. Joining this community gives you access to a week's worth of exclusive experiences, product drops, raffles and more. This work was executed together with Studio A, the creative team at Adidas Amsterdam.
My role and responsibilities//
Responsible for executing the motion guidelines of the biannual event in a diverse range of formats and sizes for all the different markets. This included social posts, stories, web, apps, gifs and store displays.
Create additional animations and new assets, following the branding guidelines of the event, transitions between imagery and graphics, intros and outros.
Good communication and organisation skills, not only of the list of deliverables and working files, but also in the communication with the rest of the team. Close collaboration with the team of editors and designers onboard when required.
Management of more than one project simultaneously and select priorities for the deliverables.